Sarah Wong
Identity Design


Student Project

2018 - Winner
Zulu Alpha Kilo Award for Advertising
RGD Student Awards

2018 – Merit (Graphic Design)
Advertising and Design Club of Canada
Student Awards

Identity design for Jasper Dark Sky Festival, a two-weekend astronomy held at Jasper National Park. The festival aims to educate attendees on space exploration while celebrating the beauty of Jasper's Dark Sky Preserve.

This redesign hosts a new identity system based off of minimal layout treatments and dynamic type compositions. 


The logomark is inspired by constellation patterns and the festival’s dynamic programming.

More Projects:

︎︎︎ YSDN 2020

︎︎︎ Chara Display

︎︎︎ Jasper Dark Sky Festival

︎︎︎ City or Suburbs?